Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.
The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.
In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.
The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.
Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”
The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.
In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”
“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”
“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”
Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”
“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”
The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”
Grappling with his son’s suicide, Michael Madsen still hopes to find answers
Actor Michael Madsen of Reservoir Dogs received a final text from his child that said, “I love you dad,” and nothing more.
According to his father, 26-year-old Hudson Madsen, a prominent Hollywood actor’s son, shot himself in the head after completing his first tour as a U.S. Army Sergeant stationed in Hawaii.
Star of the Kill Bill franchise Madsen told the LA Times, “I am in shock as my son, whom I just spoke with a few days ago, said he was happy-my last text from him was ‘I love you dad.’”
“I saw no indications of depression. It is so terrible and tragic. He went on, “I’m just trying to make sense of it and comprehend what happened.
Hudson, the oldest child of Madsen and his wife DeAnna Madsen, had Quentin Tarantino as his godfather. The next oldest kids were brothers Luke and Kalvin. Madsen has two more boys, Christian and Max, with his former spouse Jeannine Bisignano.
In 2019, he wed Carlie, who posted encouraging remarks about their love on social media. Carlie’s social media accounts reveal that the couple, unable to conceive naturally, was thinking about doing IVF.
Just one week before he died on January 22, 2022, Carlie posted a selfie of herself wearing a hospital gown to Instagram, captioning it with the news that she had recently had a tumor removed.
She continues in the post, “I just want to give a shout-out to my amazing husband!” Throughout the entire process, he has shown a great deal of patience. I had surgery on one of my breasts yesterday to remove a tumor. Carlie went on, “We spent approximately seven hours at the hospital yesterday. He went to Target and purchased me a card, flowers, cozy pajamas, and my favorite candy while I was in surgery! He has also been tremendous in aiding with my recuperation, and I am incredibly appreciative.
A few weeks later, she posted a sweet photo of herself and Hudson to Twitter with the straightforward message, “I miss you so much.” The circumstances surrounding Hudson’s suicide baffled everyone.
According to Madsen, the 64-year-old father expressed his distress about his suicide by saying, “He had typical life challenges that people have with finances, but he wanted a family.” This is mind-blowing, since he was thinking about his future. I just don’t know what went wrong.
The Once Upon a Time in Hollywood actor Madsen also revealed that, despite his outward contentment, his son—who had served in Afghanistan—was struggling with mental health concerns. The actor claimed that because his son was keeping his difficulties to himself, he stopped getting counseling when he needed it.
Madsen felt “that officers and rank and file were shaming,” so he asked the military to look into it. However, the investigation’s findings are still under wraps.
Known for his work on Quentin Tarantino’s gory comedies, Madsen was arrested in Malibu at the mansion he had just been evicted from, one month after Hudson committed herself. Madsen was charged with trespassing and was given bail.
The actor has a past criminal history; TMZ reports that he was charged with child endangerment in 2012 and with DUI in 2019 following an SUV accident.
When the actor entered his house and saw that his teenage son was using marijuana, the two got into a fight.According to TMZ, Madsen and his young son got into a violent altercation, and when the police arrived, they saw multiple injuries on the boy. According to reports, Madsen looked to be intoxicated when he was taken into custody. Madsen’s name was disclosed, but not that of the son.
After Hudson passed away, the family released a statement in which they said, “We are crushed and overwhelmed with grief and pain at the loss of Hudson.” His memory and light will live on in the hearts of all those who were acquainted with and loved him.
Carlie posts a poignant homage to her spouse, whom she affectionately refers to as “Lump,” on Instagram on January 23, 2023.I have no idea how a year has passed without you. The pain is still exactly the same as it was that day. Every morning when I wake up and every evening before I go to sleep, my thoughts always turn to you. How much I miss you and how much I hurt is beyond words.
“I simply wish you would have spoken with me and told me what was going on that day,” she said. I apologize if you believed that there was no other way to turn things around. I apologize for not seeing the symptoms and for not being able to do more. Regretfully, I let you down. Please know that you are never far from my thoughts or side. Lump, I love you more and I miss you a lot.
Hudson Madsen passed away tragically, leaving behind a husband, best friend, son, and hero. If someone needs to hear it, this is the perfect opportunity to let them know how much you care.
There is always help available, and don’t forget that if you want to talk to someone anonymously, you can call the Suicide Hotline in the United States and Canada at 9-8-8.
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