Jennifer Jensen from Texas celebrated her 30th birthday in New Zealand, immersing herself in nature. She brought a raincoat that soaked through in heavy rain. She recorded a complaint video that unexpectedly went viral. The famous clothing brand had to respond, and they did it in a way that exceeded expectations
“I bought this ‘rain jacket’ a couple days ago,” she started the video, revealing she had purchased the jacket specifically for its supposed waterproof capability, “I’m 100% sure that it’s raining outside, and I’m soaking wet.”
Pausing to showcase the picturesque scenery of New Zealand, she conveyed that her intent wasn’t to seek a refund. Instead, she had a unique request for the brand, “redesign this raincoat to make it waterproof and express deliver it up to the top of Hooker Valley Lake in New Zealand where I will be waiting.”
The complaint video quickly went viral, reaching over 11.6 million views and numerous comments. Audience pointed out the conspicuous silence from the famous clothing brand. However, the brand’s silence was broken with an epic marketing video.
In response, the brand shared a video on their TikTok page, revealing a staff member (skiier Jossi Wells in disguise) retrieving a red jacket from a local store in New Zealend. The video then showcased the employee boarding a helicopter to meet Jensen and deliver her new jacket.
The caption read, “We were busy express delivering Jenn her jacket at the top of the mountain. Thanks for the help, Jossi!” This post garnered over 4 million views and thousands of comments, including a delighted response from Jensen, “You guys definitely came through for me. We’ll give the new jacket a shot on my next rainy day hike,” she expressed.
Jennifer said she doesn’t understand why the first jacket didn’t function properly and wondered if it was just a ’one-time product malfunction’. “I made that short video thinking only my best friend would see it because I didn’t have a lot of followers at the time. I never imaged it would go viral and I didn’t post it expecting it would get any traction,” she said.
“I’m not an influencer and never set out to be one. I was just trying to make an unfortunate situation funny and lighthearted. I’m glad the company reached out to make amends for the customer experience let-down. It was a very fun and unexpected adventure.”
Later, Jennifer shared that she had already tested the new jacket on a rainy day, and it kept her dry for 8 miles.
This video has won the hearts of people worldwide. But even small companies can approach service with passion and pleasantly surprise their customers.
Angelina Jolie through the years: The star’s life in photos
Angelina Jolie has lived her whole life in front of the spotlight. She was born to father, Jon Voight, and mother, Marcheline Bertrand in 1975. Now, on her 46th birthday, see her evolution through the years in the limelight.
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Jolie clings tight to father, Jon Voight, in 1980.
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Angelina Jolie, Jamie Haven and Jon Voight attend the Academy Awards in 1986.
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Angelina Jolie, Jon Voight, and Jamie Haven at the 60th Academy Awards.
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Jolie starts life in front of the camera while modeling a bikini in 1991.
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Jolie attends the premiere of “Wallace” in 1997.
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Jolie at the premiere of “Gia” in 1998.
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Jolie goes blonde for the SAG Awards in 1999.
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Angelina Jolie and Billy Bob Thornton get close at the “Gone in 60 Seconds” premiere. The two were married from 2000 to 2003.
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Jolie smolders in a beige dress at the “Taking Lives” premiere in 2004.
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Jolie out with baby Maddox in 2003.
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Jolie arrives to the Venice Film Festival in 2004.
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Jolie beams next to Brad Pitt at the premiere of “Mr. and Mrs. Smith” in 20o5. The two began their relationship while filming the movie while Pitt was still married to Jennifer Aniston.
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Jolie films “Life or Something Like It” with a platinum blond wig.
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Pitt and Jolie attend the premiere of “God Grew Tired Of Us” in 2007.
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Jolie steps out with Maddox and Shiloh in 2007.
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Angelina Jolie steps onto the red carpet while pregnant in 2008.
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Pitt and Jolie attend the SAG Awards in 2009.
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Jolie out with her children in 2011.
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Jolie showing off some leg at the Academy Awards in 2012.
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Pitt and Jolie attend the “Maleficent” premiere in 2014. The two filed for divorce in 2016.
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Pax Jolie-Pitt and Angelina Jolie attend the Netflix Golden Globes in 2018.
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Angelina Jolie attends the “Maleficent” premiere with her kids, Vivienne, Zahara, Shiloh and Knox in 2019.
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Jolie beams with her daughter, Vivenne, in 2020. While Jolie hasn’t acted in a movie since 2019’s Maleficent, she has stayed in the spotlight as her custody battle with ex, Brad Pitt, rages on.
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