McDonald’s Flipped Its Arches Upside Down To Make A Powerful Statement

March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.

When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.

It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.

Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.

Wendy Lewis, a spokesman for McDonald’s, provided some context.

Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”

Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”

Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”

Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.

Jennifer Aniston finally spoke up about the rumors that she dated Barack Obama.

Jennifer Aniston wants to clear up some rumors about her dating life. After being in the public eye for so long, she’s had her fair share of gossip, but she recently addressed one of the wildest stories.

During her appearance on Jimmy Kimmel Live! on October 2, she was asked about an article that claimed she was secretly dating former President Barack Obama. She couldn’t help but laugh at the idea.

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Jennifer Aniston said that when she gets calls from her publicist, she often worries about what story will come out next, especially when a tabloid is involved. But when she heard the rumor about her and Barack Obama, she wasn’t upset. She quickly confirmed that it’s completely false.

She even mentioned that she has a better relationship with Michelle Obama than she ever did with Barack Obama.

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Jennifer Aniston said, “It’s not true. I met him once, and I know Michelle better than him.” When Kimmel jokingly asked if there was anything more than friendship between her and Michelle, she laughed and denied it.

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Jennifer Aniston’s denial of the dating rumor comes at an interesting time because October 3 is Barack and Michelle Obama’s 32nd wedding anniversary. Last year, to celebrate, Barack shared a special post on Instagram for Michelle, saying, “I love going through life with you by my side.” He also called her “brilliant, kind, funny, and beautiful,” and mentioned how lucky he feels to have her in his life.

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