Social Media’s Role in Redefining Beauty Standards
Social media has revolutionized nearly every aspect of modern life, and its influence on beauty standards is no exception.
For decades, beauty ideals for women have been narrowly defined. From Marilyn Monroe’s curvaceous figure in the 1950s to the ultra-thin frames of 1990s supermodels, society’s idea of the “perfect” body has shifted over time. However, a consistent theme has been the pressure on women to conform to a singular standard, often dictated by pop culture and advertising.
In contrast, social media has significantly expanded the definition of beauty. Platforms like Instagram, TikTok, and YouTube now feature creators of all sizes, shapes, and ethnicities. This inclusivity is reshaping how people view their bodies, offering representation that goes far beyond the size 0 models traditionally seen in mainstream media.
Plus Size Becomes the New Norm
As American women increasingly embrace body positivity and size inclusivity, research shows that the average body size is also changing.
A study published in the International Journal of Fashion Design, Technology and Education highlights a shift in what is considered “average.” While it was once commonly stated that the average size for American women was 14, the study reveals that the average woman now wears between a misses size 16 and 18, which corresponds to a women’s plus size 20W. Additionally, the average waist size has increased from 34.9 inches to 37.5 inches over the past two decades.
“We hope this information reaches both the industry and consumers,” said Susan Dunn, one of the study’s lead researchers, in an interview with Today. “Understanding these figures can have a profound impact on women’s self-esteem. The apparel industry needs to recognize that these women are here to stay and deserve inclusive clothing options.”
Why Are American Women Getting Larger?
The average size of American women has increased over the past several decades. According to the CDC, the average weight of an American woman is now approximately 170.6 pounds, compared to 140 pounds in the 1960s. Multiple factors contribute to this trend:
- Lifestyle Changes: Sedentary jobs, higher calorie consumption, and an increased reliance on processed foods play significant roles.
- Cultural Shifts: Greater acceptance and celebration of diverse body types have reduced societal pressure to adhere to extreme dieting.
- Genetics and Environment: Genetic predispositions and environmental factors, such as stress and access to healthy foods, also influence body size.
Beyond Appearance: A Health Perspective
While larger body sizes are increasingly celebrated, the medical implications cannot be ignored. Obesity rates have doubled since 1990, according to the World Health Organization. Social media, while fostering inclusivity, has also been criticized for promoting unhealthy lifestyles and sedentary habits that contribute to weight gain.

The Mayo Clinic emphasizes that “obesity isn’t just a cosmetic issue.” It is a medical condition that increases the risk of numerous health complications, including heart disease, diabetes, high blood pressure, high cholesterol, liver disease, sleep apnea, and certain types of cancer.
A New Era of Beauty
True beauty lies in celebrating individuality rather than conforming to a rigid standard. Social media has been instrumental in spreading this message and has the potential to reshape beauty norms in a positive way when used thoughtfully.
What’s your take on social media’s impact on beauty standards? Share your thoughts and pass this article along to gather more perspectives!
A BOY WAS SELLING HIS TOYS — THEN THE COMMUNITY STEPPED IN.

The morning air was crisp with the promise of a new day. George and I, bundled in our warmest coats, were on our usual walk, enjoying the quiet of our suburban street. The sun, a shy sliver peeking through the clouds, cast long shadows across the lawns. As we passed apartment building number 7, something caught my eye.
A small figure huddled beside a makeshift table, a handwritten sign propped against a stack of toys. Curiosity piqued, I approached the boy. He couldn’t have been more than eight years old, his face a mixture of determination and sadness.
“What are you doing?” I asked gently.
The boy, with eyes the color of a stormy sea, looked up at me. “Selling my toys,” he said, his voice small but resolute. “To help my dog.”
My heart sank. “Your dog?” I asked, confused.
He nodded, his lip trembling slightly. “My parents… they can’t afford to keep him anymore. They might have to take him to the shelter.”
The words hung heavy in the air. This child, barely out of toddlerhood, was facing a hardship that no child should ever have to bear. George, ever the pragmatist, gently inquired about the prices of the toys. They were ridiculously low, a testament to the boy’s desperation.
We couldn’t just walk away. We “bought” a few of his toys, though we had no intention of keeping them. Instead, we returned home with a renewed sense of purpose. We started knocking on doors, sharing the boy’s story with our neighbors. The response was immediate and overwhelming.
Mrs. Garibaldi, the elderly woman who always had a jar of cookies on her windowsill, donated a generous sum, her eyes brimming with tears. Mr. Thompson, the gruff gardener with a soft spot for animals, offered to mow the family’s lawn for the next month. Children, their faces alight with concern, emptied their piggy banks, their contributions ranging from a few coins to a dollar bill clutched tightly in their small hands.
News of the boy’s plight spread through the neighborhood like wildfire. Within hours, a small “fund” for the dog’s care had materialized. We dropped off the contributions that evening, a small bag overflowing with cash and good wishes.
The boy’s face, when he saw the money, was a picture of disbelief. His eyes widened, then welled up with tears. “Thank you,” he whispered, his voice choked with emotion. “Thank you so much.” His parents, initially hesitant, were overcome with gratitude.
As we walked away, a sense of warmth filled my heart. It was a reminder that even in the face of adversity, the human spirit could shine through. The simple act of kindness, of reaching out to a neighbor in need, had created a ripple effect of compassion and support.
That evening, as I tucked my own children into bed, I told them about the little boy and his dog. I explained that sometimes, even the smallest acts of kindness could make a big difference. “Remember,” I said, “we’re all connected. We’re all part of a community, and we need to look out for each other.”
The next morning, I woke up to the sound of birdsong and the gentle patter of rain. The memory of the boy’s grateful smile warmed my heart. It was a reminder that even in the darkest of times, there is always hope, and that the kindness of strangers can truly make a difference.
That day, I went about my business with a renewed sense of purpose, determined to be more mindful of the needs of those around me. The world, I realized, was full of small acts of heroism, waiting to be discovered. And in the quiet moments, I would remember the little boy and his dog, a testament to the enduring power of compassion and the unwavering kindness of the human spirit.
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